Making ‘standard work’ work
for everyone
Gluu was founded in 2011 to ‘glue’ work that is broken – by people that have felt the pain from inside real organisations, like yours. We believe that ‘Standard work’ only succeeds if we…
“Make it easier to work the right way, than the wrong way.”
Why? Well, while processes make sense for top management, they don’t always make sense for the people doing the work. However, everyone like a short cut. We enable you to make your standard work the shortest path – and then human nature takes care of the rest.
The Gluu story: Making processes relevant
Gluu began with a clear mission: simplify process work for everyone. Our founder, Søren Pommer, saw that most Business Process Management (BPM) tools were designed for specialists, not the people actually doing the work.
This insight sparked a new vision for process management: get everyone involved, keep instructions current, make workflows transparent, and turn complex processes into practical, everyday guides. In 2011, Gluu was born in Copenhagen to make this vision a reality.
What we do
Gluu empowers organizations to understand, orchestrate, and improve their end-to-end processes. With features like built-in work instructions, role-based access, and AI-powered mapping, Gluu makes it simple to standardize how work gets done – without the complexity of traditional BPM tools.
Our platform supports diverse use cases, from onboarding and compliance to ERP implementation and business transformation. Gluu is designed for real business users, not just process experts, ensuring that everyone can contribute, collaborate, and continuously improve across the organization.
Why customers choose Gluu
Since 2011, our unique approach to BPM has helped hundreds of companies make their processes work for them.
Companies like SPORT 24, Norlys, Berry Superfos, and Sampension trust Gluu to streamline operations and boost engagement. Our customers report significant results, including up to 10x more employee-driven improvements, 30% growth without adding staff, and faster ERP success.
“We’re no longer guessing how our business works. With Gluu, we gained the clarity we needed to give our company superpowers.” Read case
Lars Elsborg,
CEO, SPORT 24
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Let’s talk about how Gluu can help your business.
Security and support you can trust
We’ve built our platform on a foundation of modern technology, security, and reliability. This commitment ensures a seamless, protected experience for every user.
Platform & Authentication
Our platform is securely hosted on Microsoft Azure in the EU. For easy and secure access, we support Single Sign-On (SSO) with Microsoft and Google. We also integrate with Microsoft Azure Active Directory (Azure AD), making user management simple and straightforward.
Information Security & Compliance
Your data’s security is our highest priority. We operate with an Information Security Management System (ISMS) that’s fully compliant with the ISO/IEC 27001 standard. To ensure full GDPR compliance, we your data never gets transferred to third-party countries. We also perform regular penetration testing to proactively find and fix potential vulnerabilities.
Exceptional Support
Beyond technology, we pride ourselves on exceptional support. Our dedicated support team is ready to help, with an average response time of just 5 minutes and a typical time-to-close of 5 hours, ensuring quick resolutions. We offer a full suite of support resources, including an online Help Center, how-to videos, and in-application chat, so you can get the help you need, right when you need it. Users consistently praise our responsiveness and helpfulness.